Marketing infrastructure for local service businesses

An AI marketing department that runs itself. You approve.

Agency Social takes the work you already do — a job, a treatment, a class, a session — and turns it into daily social content, answers the enquiries it brings in, and books the appointments. No agency. No sales call. AI agents set it up and run it; nothing publishes without your say-so.

Six sectors, one system. Pick yours from the tabs above — Trades is open now; the rest are opening by invitation.

This week · in your approval queue
Instagram · ReelThu 09:00
Your photo · before / after

Full rewire finished in Wolverton — 3 days, no mess left behind

Approved
Follow-up · SMSSent 4 min after enquiry

“Hi Sarah — thanks for asking about the loft conversion. Are mornings or afternoons better for a quick look?”

FacebookAwaiting your approval

Why a “cheap quote” costs more by the second visit

Automated content · Follow-up · Booking · Reception Set up and run by AI agents You approve every post
The concept

Automated content creation is the engine. Everything else bolts on to it.

Most businesses go quiet online because writing posts is a job nobody has time for. Agency Social removes that job entirely — and then uses the attention the content earns.

It learns your business

At sign-up an AI agent asks the questions a marketer would — your trade, your area, how you talk to customers, what you want more of. Once, properly.

It drafts every weekday

Posts, carousels and short video: local, educational, results-led. Written in your voice, from your sector’s playbook — not a generic template.

You approve on your phone

Everything lands in one queue. Approve, edit or reject in a tap. The first month is approval-first while it learns what you like.

It publishes

Scheduled across Facebook, Instagram, LinkedIn and TikTok, in the right format for each. Never silent, never improvised.

It learns what works

What people engage with feeds the next week’s drafts. The feed gets more like you, and more effective, the longer it runs.

That loop is in every plan, in every sector. What you feed it — a job photo, a treatment result, a class, a voice note — changes by sector. The rest is the same engine.

The other services

Once the content is running, the same system can answer, follow up, book and pick up the phone.

Each of these is a module on the same platform. Which ones you get depends on your sector and plan.

Core · every plan

Automated content creation

Weekday posts, carousels and short video, drafted by AI in your voice and approved by you before anything goes out.

Core · every plan

Approval queue & publishing

One inbox on your phone. Approve, edit, reject. Scheduled and published to Facebook, Instagram, LinkedIn and TikTok.

Upload → content

Job, result & session uploads

Send a photo or a 20-second clip from wherever you are. It becomes a set of posts built from that real piece of work.

Video

AI presenter

Video content fronted by a presenter, so you never have to be on camera unless you want to be.

Higher tiers

AI lead follow-up

Every enquiry — DM, SMS or email — gets a fast, human-sounding reply, is qualified, and is chased until it’s booked or it says no.

Higher tiers

Booking

Qualified enquiries are offered real slots from the calendar you already use. Appointments land with a reminder set.

Top tier

AI receptionist

Inbound calls answered in your business name, qualified with your questions, booked or handed to you with notes.

Higher tiers

Reactivation

Lapsed customers and old enquiries get a personal nudge at the right interval — and stop the moment they say so.

Add-on

Website

A clean, fast site the content points at, so the attention has somewhere to land.

Setup, onboarding and day-to-day support are run by AI agents too. Anything they can’t resolve is escalated to a person — that’s the exception, not the model.

Why this exists

Built by someone who has run the businesses this is for.

Agency Social was built by Neil Briggs — fifteen-plus years running independent sales and lettings agencies, a broker since 2001, and the same problem every small business owner has: the work gets done brilliantly and then nobody tells anyone.

The system was proven on our own brands first, then rebuilt sector by sector. It is not a marketing agency selling hours. It is the operating layer that makes a small business look and respond like a much bigger one — and because AI agents run it, it costs what an owner can say yes to.

  • Sector-specific, not generic. A tiler’s feed and a therapist’s feed are written from different playbooks.
  • Human-in-the-loop by design. The AI drafts. You decide. That is the whole point.
  • No sales process. Sign up, answer the agent’s questions, approve your first week. Monthly, no annual lock-in.
Running in the background
New enquiry · Facebook · 19:42 CustomerDo you do bathroom fitting in Newport Pagnell? Need a quote. Your AI · 19:43We do — Newport Pagnell is our patch. Quickest way is a 15-minute look at the space. Does Tuesday morning or Thursday afternoon suit? CustomerThursday works. Your AI · 19:44Booked for Thursday 2pm. You’ll get a text reminder the day before — and a photo of what we did for a customer two streets over. Appointment created · you were notified
Straight answers

What owners ask before they sign up.

Will it sound like AI — or worse, not like us?

No. The setup trains the system on how you actually talk to customers, and you approve every post before it goes out. If something reads wrong, you reject it in one tap and it learns.

Do I ever speak to a person?

Setup, onboarding and support are run by AI agents — that’s how the price stays where it is. Anything they can’t resolve is escalated to a person. You won’t be sold to on a call, because there isn’t one.

We’ve paid a social media agency before. It didn’t work.

Most agencies sell a generic local-business feed with your logo on it. This is sector-specific by design, built from the work you actually do, and it goes further than posting — it answers, follows up and books.

Our customers come from word of mouth. Why bother?

Word of mouth is where the lead starts. Your feed is where they check you out before they call. When someone compares you with two others, what they find decides who gets the job.

Which sectors are live?

Trades is open now. Beauty, gyms, personal trainers, coaches and wellbeing are opening by invitation — register on the sector’s page and the onboarding agent will tell you honestly where it stands.

Next step

Tell us about your business. The agent takes it from there.

A few questions, no sales call. Your AI onboarding agent checks fit and availability, confirms your plan and price in writing, and drafts your first week for approval.